I’ve decided that it’s dumb to just let 21st Century Media Relations wither while I write a blog over on BNET.com. On the other hand, my deal with them is that I’ll mostly blog over there instead of here. So what to do? How about a weekly digest of what I’m talking about over on BNET?

Here’s a summary of last week’s posts:

• Can You Put Limits on Social Media Coverage: The NCAA recently issued rigid and arguably laughable guidelines about exactly how much ‘credentialed’ media could blog from an NCAA game. I explored the subject of whether it is possible or even wise to place such limits.
• Deloitte & Touche’s annual “State of the Media Democracy” report: I blogged about it.
• Who and What to Watch in 2008: A review of PRWeek’s predictions of who the movers and shakers will be in PR in 2008.
• Crisis Expert’s Secrets of Success: A look at uber-crisis-expert Sam Singer’s methods, prompted by a front page story about him in the San Francisco Chronicle. He’s the PR man for the San Francisco Zoo in the tiger attack case.